The clothing-wrapped mannequin props in these stores in Shenzhen are displaye...

I recently discovered a very unique clothing brand while shopping. Their shop's clothing retail displays, on cloth-wrapped mannequins and props, incorporate many traditional Chinese items, such as teapots, ceramics, and sofas.

It's quite interesting to see these items in the shop. While browsing for clothes, you can also browse for antiques. So, this unique brand is "Yu" from Shenzhen.

"Yu" was born in March 1997. "Yu", which has always been obsessed with originality, has a strong artistic and cultural atmosphere. Whether it is window design or retail store display, it uses a combination of Chinese and Western methods to create a unique retro style. How is it unique?

"Fishing" 2019FW "Classic of Mountains and Seas" themed window display cloth mannequin props 

The editor was amazed by his "Classic of Mountains and Seas" themed window display when he visited the retail store for the first time. "Fishing" combines modern aesthetics to draw out smart, honest, and cute animal images, breaking the public's inherent impression of the strange beasts in "Classic of Mountains and Seas". The overall color palette is warm, with touches of caramel, light pink, pastel green, apricot, and other tender hues added to create a vibrant and energetic autumn and winter atmosphere. The president discovered that the "Fishing" window display had its own unique ideas for scene application, with a fresh and pleasant color scheme and incorporation of many typical Chinese characteristics.

For example, cheongsam, rickshaws, cranes, etc., so its window display can make people feel comfortable and immersive at the same time.

The new spring and summer theme uses an illustration style and cleverly uses this year's Pantone popular colors, vibrant coral orange and brook green. The overall atmosphere is bright and cheerful, and Eastern and Western elements blend naturally.

In addition to the refreshing and pleasant window display, her shop's cloth-wrapped mannequin props are also beautiful and interesting.

"Yu"'s shop cleverly blends Western simplicity with Eastern simplicity, showcasing the retro style of "Yu" and giving people a refreshing and elegant beauty. As soon as you step into "Yu", you'll discover traces of Cantonese porcelain—teapots, bowls and plates, table lamps, vases... The century-old Cantonese porcelain collides with elements of different styles, such as modern tiles and elegant drum stools, creating a wonderful sense of tradition and modernity. Many interesting elements have also been added to the walls, such as clothing fabrics, porcelain, and antiques. The "Fishing" wall design features a single upright piece and multiple side-mounted pieces, each arranged in a piano-key pattern (one dark, one light color). This creates a visually rich, light, and layered effect. The fitting rooms are inspired by a woman's boudoir, each featuring unique furnishings that highlight each customer's unique personality. The carpet outside creates a strong visual connection with the rose-red walls. Original illustrations and vintage embroidery pieces create a playful, feminine, and playful aesthetic.

The retail store is filled with antiques and trivia, and most items are for sale, including adorable ceramics depicting Tang Dynasty ladies, symbolic mandarin duck ornaments, and a collection of photography with a strong personal style...

The fresh and creative window displays and the surprising cloth-wrapped mannequin props make the shopping experience simply amazing.