The secret to the success of a personalized clothing store lies in the layout...

The other day, I went shopping again. After just a few steps in the mall, I was completely captivated by a unique retail store.

What's so special about this retail store?

Other retail stores are bright and spacious, with a clear view inside and out, but this one is mysterious. From the windows to the mannequin props, the style is dark and gloomy, which is very different from the style of the shops next to it.

It stands out among the cookie-cutter retail stores. I took a look at its name—MIIDII, a brand I've heard of that sounds both familiar and unfamiliar.

It's familiar because many of the items in it use our mannequin props. It's unfamiliar because I've never been to one of their retail stores, so I'm not very clear about their layout. After further research, I discovered that its name, MIIDII, means "the answer to a mystery." It sounds like a mystery, which is why the retail store's lighting, scenery, and mannequins are so uniquely designed, making it incredibly tempting to explore. I was also somewhat surprised to learn that the retail store has opened 700 locations since its founding, yet I only recently discovered it's so close to me. It's also been operating quite stealthily. I believe its success lies in its uniquely designed scenery, lighting, and mannequins.