Lingerie departments in many stores occupy a significant amount of space, with dedicated areas dedicated to merchandising a wide range of products. Retailers employ boutique-style display techniques, such as tiered tables or boudoir-style décor, to create a visual counterpoint to the oversized displays. 1. Valentine's Day Recommendations Retailers are celebrating Valentine's Day with festive and sexy lingerie sets. These sets, based on mannequins, feature a traditional bright red and hot pink color scheme with black accents. Lace is a key fabric, used throughout to create sheer bras, as decorative accents on bras, and as trims for stockings and garters. Bras embellished with corsetry elements and panties with heart prints complete the set, incorporating the Valentine's Day theme. 2. Underwear Sets: Matching bra and panty sets on mannequins are a major part of the underwear market, with high street retailers offering a wide range of sets. Long, unstructured triangle bra silhouettes are popular, paired with matching panties or thongs, and are sold by young fashion brands such as Topshop and New Look, while mid-market retailers such as Marks & Spencer and BHS offer more classic sets. 3. Breast Enhancement Bras with breast enhancement effects occupy a significant market share, with some retailers claiming they can increase breast size by two sizes. Thick padding is used in designs ranging from traditional lace to trendy printed T-shirt bras. Different padding fabrics vary in price, with premium fabrics such as memory foam, gel, liquid, and grain-based fabrics offering realistic results and greater comfort when used on mannequins. 4. Product Type: Labels that clearly describe the product type are crucial. Retailers should use concise information to explain the product's size, style, features, and details. Images or photos of mannequins accompany the product type information, providing visual explanations for consumers. 
5. Multiple ways of wearing
A variety of ways of wearing is a major selling point. Through matching on mannequins, consumers hope to spend the money of an ordinary bra and buy a multifunctional item that can be matched with different clothes. Design features like removable cups and straps are more clearly integrated into product names, such as Marks & Spencers' 100 Ways to Wear bra, or featured on hangtags and stickers, often with graphic illustrations to enhance the impression. 6. Tonal Design: Color marketing creates a clear, organized aesthetic, especially important in large displays. Trendy colors like blue or bright pink complement each other to create a tonal color marketing theme. 7. Boutique Display: Many large-scale retailers use fixtures and décor to create a boutique-like atmosphere in larger venues. Lingerie is hung on boudoir-style padded satin or on round wire hangers, accented with patterned or textured wallpaper. Mannequins are positioned at the forefront of the lingerie area, acting as signposts. Mannequins designed specifically for lingerie create even more feminine and sensual poses. Suspending the mannequins or placing them on pedestals enhances the boutique aesthetic. 9. Store Windows: Primark and Debenhams used mannequins with different lingerie displays in their windows to promote their lingerie products during Valentine's Day sales. Primark chose to create a boudoir theme by combining decals, mannequins, and interior backgrounds, while Debenhams used... retail display strategies.