Several key points to know about displaying mannequin props in clothing stores

What are the key points to understand when retail displaying mannequin props in a retail clothing store?

1. Learn to display mannequin props repeatedly.

A good store display will definitely leave a deep impression on customers, so learning to display mannequin props repeatedly is essential.

We need to strengthen customers' visual impression of the brand by having a certain product or prop appear repeatedly in the store, using repeated emphasis and suggestive means. This technique is often used to highlight the items that need to be featured. For example, placing several mannequins wearing the same clothes in the window to attract people's attention. 2. Strengthen symmetrical display Mannequin props

Compared to the strict repeated display method, the symmetrical display method has more expression forms. It can be divided into upper and lower symmetry, left and right symmetry, front and back symmetry, and symmetry around the center point. ① Displaying the same exhibits in equal quantities and shapes around a central point or on either side of a central axis is considered absolute symmetry. ② Displaying the same or different exhibits in equal quantities, but unequal shapes, and at equal distances around the center or central axis is considered balanced relative symmetry. However, this display method often lacks variety and can appear rigid. Therefore, it's appropriate to incorporate asymmetrical display methods to increase the store's interest.

With eye-catching products, customers can save time and find products conveniently. How can sales not double?

3. Try scene-based displayMannequin props

Scene-based display

4. Carry out colorful displayMannequin props

4.1 Same color matching method

Warm colors give people a warm and enthusiastic feeling, while cool colors make people feel calm and settled. For example, a store dominated by black, blue and gray will give people a sense of simplicity that is versatile enough.

4.3 Complementary color matching method

The color matching using two contrasting hues with the largest color difference can highlight the uniqueness of the object and make people impressed. For example, the red + black combination combines the warmest colors with the deepest colors, creating a bright, youthful vibe while also creating a contrast between the two colors, reducing the red's glare. In short, the most effective way to display items is to use the right color scheme based on the main product. Randomly displaying all colors is not recommended. 5. Highlight the magnetic point displayMannequin props

5. Highlight the magnetic point displayMannequin props

Magnet is a figurative statement about the attraction of goods to customers. The role of the magnet point theory is to place suitable goods in the place that can best attract customers' attention in the store to promote sales and increase customers' impulse purchase rate. Therefore, when displaying down jackets, we should pay attention to the matching of mannequin props. Honestly, good visual merchandising understands human nature, and good display methods encourage purchases. Instead of complaining about the difficulty of displaying clothes, it's better to learn advanced display methods and stay at the forefront of fashion.